Sustainable development at ADA Cosmetics
At ADA, sustainability means concrete steps towards clear and measurable goals, to reduce our impact on the environment and protect the planet for future generations.
Cradle to Cradle Certified® Silver
ADA Cosmetics is setting new standards for sustainability in hotel amenities. ADA’s liquid amenities are Cradle to Cradle Certified® Full Scope Silver (certificate no. 12316, valid until 3 September 2028), verifiable in the public Cradle to Cradle registry. The Cradle to Cradle Certified® standard is science-based and one of the world’s most demanding sustainability certifications for products.
Check the certificate in the public registry →ADA’s 2024 carbon footprint is independently verified by TÜV SÜD, in line with ISO 14064 and the GHG Protocol. For your hotel’s ESG file we can provide ADA’s carbon data and the ADA Sustainability Report 2025.
ADA Sustainability Report 2025 (PDF) →
Safe. Circular. Responsible.
All ADA cleansing products – shampoos, shower gels and liquid soaps – are made using a cold process, without heating large volumes of water. This reduces emissions by up to 45 kg of CO₂ per tonne of product.
Source: ADA Cosmetics, Catalogue 2026
What our products stand for
Source: ADA Cosmetics, Catalogue 2026
Cosmetics: less plastic, the same brands
SmartCare, SHAPE, Press+Wash, Pump Dispenser, illi — eight dispenser systems, over 40 amenity lines, the same formulas as in the individual bottles. One 10 l SmartCube box replaces 34 dispenser bottles; up to 95% less plastic — the equivalent of up to 4.5 kg of plastic per room per year; up to 30% less liquid wasted, because the container empties completely; 30% lower operating costs. The hygiene of the process is validated by Rhine-Waal University of Applied Sciences and TÜV-certified (2026); every batch carries a unique, traceable Data Matrix code.
ADA Cosmetics — Cradle to Cradle Certified® Full Scope Silver liquid formulas and an EcoVadis Gold medal in 2025 (top 5% of companies assessed in the previous 12 months). The company runs on 100% renewable electricity and was recognised in 2025 as a Green Key Global Preferred Vendor in the US and Canada; within PINK PLANET GROUP, the alliance formed with BWT in 2025, the two companies’ systems together avoid more than 1,000 tonnes of CO2 a year. Cradle to Cradle products earn extra points in GreenSign audits.
Catalogues and documents
Presentation Catalogue 2026
Five categories of fit-out that hoteliers recommend most often to their guests, from our portfolio of selected European suppliers.
Our main supplier, in verified figures
In September 2026, ADA Cosmetics published its report for 2025: 120 pages of auditable data. CDP rated the company B for Climate Change, B- for Water Security and C for Forests, and Refillution was a finalist at the German Sustainability Award 2025, in the “Resources” category.
What the report means for your hotelSource: ADA Cosmetics, Sustainability Report 2025.
Accessories: built to last
ALISEO has made hotel accessories since 1985, from a garage in the Black Forest. The ALISEO PRO hairdryer, launched in 1990, has been almost unchanged for over 30 years. Modular design, spare parts always available, no glued components — a product that can be repaired is not thrown away. The first manufacturer to integrate LED into cosmetic mirrors (2003). FLAKY, the soap grinder (German Design Award 2024), replaces packaged soap with fresh flakes at every use — no packaging. Irons with PFAS-free ceramic soleplates. Waste-separation bins, so recycling becomes a routine in the room. Packaging with a “zero plastic” goal. EcoVadis Bronze, ISO 9001:2015.
See bathroom accessories
Minibars: energy, measured
Indel B has made hotel minibars since 1967. K Ecosmart uses 0.134 kWh in 24 hours — under 50 kWh a year, up to 77% less than an absorption minibar. The figures are the manufacturer’s (Indel B).
For a 100-room hotel, switching to K Ecosmart saves €3,200–7,800 a year in energy, and the price difference over an absorption minibar is recovered in about 6 months, according to Indel B, at the average EU energy cost (September 2023).*
* Savings: Concept Hotels calculation from Indel B declared consumption (0.136 kWh/24 h K Ecosmart vs 0.575–1.2 kWh/24 h absorption), at €0.20/kWh excl. VAT, the average business electricity price in Romania (Eurostat, second half of 2025). Payback in about 6 months: Indel B, at the average EU energy cost (September 2023). Calculate for your hotel on /minibars.
See the minibarsFor your hotel’s audit
ADA Cosmetics has been a Green Key Global Preferred Vendor since 2025, in the US and Canada — a recognition level for suppliers, not a product certification. The products count towards the amenities criteria; the Green Key certification remains the hotel’s.
Cradle to Cradle Certified® products earn extra points in the audit.
Supplier certificates and reports (Sustainability Report 2025, Product Details, policies), ready to attach to your chain’s file.
The certifications belong to the manufacturers and the hotels. Our role is to choose the products that support them and document them for you.
Social engagement
ADA supports The Ocean Cleanup (which aims to remove 90% of floating ocean plastic by 2040), Canopy (protecting ancient and endangered forests) and Clean the World (discarded hotel soaps are recycled into new soaps for communities in need).
Transparency
ADA sits on the Advisory Board of Commit for our Planet and assesses its packaging with the RecyClass tool.
Tell us how many rooms you have. We will calculate the plastic and energy you save per year.
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