We research, test and improve, continuously
ADA Cosmetics develops its formulas in its own research and development laboratories. Every product is tested before it reaches the hotel bathroom.
Technologies developed or introduced by ADA
The world's most hygienic dispensing system
Closed 300 ml bottle, patented membrane, no contact between product and air; the bottle empties completely, is refilled from bulk and is swapped in its holder in five seconds.
- One SmartCare replaces 20–25 individual bottles per month
- 45 g of plastic, compared with 200 g for 25 small bottles
- 75% saving in material and 50% in liquid, compared with small portions
- 98% of the dispenser system material is recyclable
Source: ADA Cosmetics, SmartCare brochure.
SmartCare →
The Mineralized Complex™
Extracted from deep within the earth, magnesium from olivine and zinc from smithsonite are infused into purified water. Olivine supports cell renewal and resilience to stress, while smithsonite supports UVB protection and slows the signs of ageing. In an independent study on the finished product, skin elasticity rose by 21% and skin density by 17% after 71 days of regular use, with visibly firmer skin after 14 days.*
- Patent application filed
- Magnesium from olivine, zinc from smithsonite
- Elasticity +21% and density +17% after 71 days, independent study on the finished product, CHEMICOS Group, report CHG/40/02/2026
Scientifically validated fragrance
Programme developed with Symrise; scent has a direct pathway to the limbic system; the fragrances are validated through biometric, psychometric and neurometric measurements.
- Validated benefits: relaxation, wellbeing, energy, self-confidence
- Linii: Element_ry, Yon-Ka, Naturals
Dermatologically tested, skin-neutral pH
The products are formulated and tested to be gentle and non-irritating. Safety and tolerance are checked through testing on human skin.
Clean, safe formulas
- No parabensuntil scientific evidence confirms their safety.
- No mineral oilsmade from non-renewable sources; plant-based alternatives nourish and soothe.
- No microplasticsneither microbeads nor soluble microplastics.
- No nanomaterialsbecause of their potential impact on the environment and health.
- No MIT/MCIT preservativesbecause of the risk of allergies.
- No water-insoluble silicones
- No benzophenone UV filterssuspected endocrine disruptors.
- No formaldehyde releasers
Most formulations are vegan, and the eco lines are at least 95% biodegradable.
Formulas are developed and tested by ADA’s in-house experts in its own factories in Germany, the Czech Republic and Malaysia.
Source: ADA Cosmetics, Catalogue 2026
Sources: ADA Cosmetics — brand presentations, 2026 catalogue and official releases.
Quality, in four points
Own modern factories
production stays under ADA's control, from formula to packaging.
Clean formulas
quality ingredients, many of natural origin, carefully sourced.
Continuous innovation
intensive research and constantly updated formulas.
Fragrance with a proven effect: Actimood®
Together with Symrise, ADA has used Actimood®-certified fragrances since 2024, validated biometrically, psychometrically and neurometrically for relaxation, wellbeing or energy. Lines: Element_ry, Yon-Ka and Naturals.
Actimood® scents act on neurotransmitters such as serotonin, easing stress and lifting mood. Scent has a direct link to the limbic system: bright citrus uplifts, warm florals soothe, woody bases anchor. Developed with fragrance expert Symrise.
For guests with sensitive skin
The DermaCare Sensitive Rescue Box is a care solution designed for guests with sensitive skin. The hotel offers it on request, in addition to the amenities in the room.
See DermaCare Sensitive
Global presence, local partner
ADA Cosmetics sells in 103 countries, with local warehouses and short delivery routes. In Romania, ADA amenities reach hotels through Concept Hotels, with advice, samples and local delivery.
Source: ADA Cosmetics Sustainability Report 2025.