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Pure Herbs — ADA Cosmetics hotel amenities

Three Pure Herbs pump bottles in warm light
Pure Herbs
Beauty & Wellness

Pure Herbs

Pure relaxation — the richness of alpine nature, in a select blend of precious herbs.

Pure relaxation

Pure Herbs is the ADA Beauty & Wellness line inspired by alpine nature: lemon balm, thyme, rosemary, citrus-floral scent. SmartCare, SHAPE, Pump Dispenser with 1 l and 5 l refills; press + wash; Cradle to Cradle Silver®.

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Pure relaxation — ADA Cosmetics
Lemon balm, thyme and rosemary — ADA Cosmetics

Lemon balm, thyme and rosemary

Formulated with lemon balm, thyme and rosemary extracts, the collection offers a complete fragrant experience that pampers the skin, relaxes the mind and eases fatigue — in an aromatic citrus-floral composition with hints of musk and cedarwood.

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An olfactory journey to calm. For those who believe in the transformative power of nature.

A complete wellness programme

An extended range — from liquid soap and shower gel to massage oil, body scrub, herbal bath crystals and the wellness set, in 35 ml, 60 ml and 250 ml formats — with accessories and hygienic aluminium caps with integrated seal.

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A complete wellness programme — ADA Cosmetics

Pure Herbs – Product range

Pure relaxation — the richness of alpine nature, in a select blend of precious herbs.

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Cradle to Cradle Certified® SilverCradle to Cradle Certified® Silver

B2B shop — prices for hotels and professionals, excluding VAT.

Individual formats & soaps

The single-use formats of Pure Herbs — bottles, tubes, sachets and solid soaps.

[ Wellness Set ]
Pure Herbs Wellness Set, Set

Pure Herbs certifications

TÜV SÜD

Certified by TÜV SÜD

ISO 22716 (GMP) · EU Cosmetics Regulation 1223/2009 — batch traceability

Cradle to Cradle Certified Silver

Cradle to Cradle Certified® Silver

ADA Cosmetics is the first and only hotel cosmetics manufacturer with its entire range Cradle to Cradle Certified Silver. All products also meet the Green Key criteria. Certificate no. 12316, valid until 3 September 2028, verifiable in the public registry.

Frequently asked questions about Pure Herbs

Which dispenser systems is Pure Herbs available in?

In 300 ml SmartCare and SHAPE (refillable dispenser bottle), in the 300 ml Cannes Pump Dispenser and in 300 ml press + wash, for liquid soap, hair & body shampoo, hand & body lotion and conditioner; the conditioning shampoo and shower gel, in SmartCare.

Which refills and individual formats exist for Pure Herbs?

1 l refills (bottle) for conditioner, lotion, liquid soap and hair & body shampoo, and 5 l refills (cubitainer) for lotion, liquid soap and hair & body shampoo. Individual formats: 35 ml, 60 ml and 250 ml (including massage oil and body scrub), 15 g, 30 g and 50 g soaps.

What does Pure Herbs smell like?

An aromatic citrus-floral composition with nuances of musk and cedarwood: citrus fruits, orange and apple on top, rose, jasmine, clove, peach and violet at the heart, musk and cedarwood in the base — fresh, fruity, floral.

Where can I buy Pure Herbs in Romania?

Pure Herbs is an ADA Cosmetics line. In Romania, Concept Hotels, an authorized ADA Cosmetics distributor since 2004, supplies it to hotels, guesthouses and spa centres, with a B2B offer at concepthotels.ro.

ADA formulations: free from…

parabens mineral oils microplastics nanomaterials MIT/MCIT preservatives silicones benzophenone UV filters formaldehyde releasers
ADA skincare competence →

Pure Herbs in the ADA dispenser systems

The Pure Herbs products, by the dispenser system they are served from.

[ Liquid Soap ]
Pure Herbs Liquid Soap, SmartCare, 300 ml
SmartCare, 300 ml
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[ Shampoo Hair & Body ]
Pure Herbs Shampoo Hair & Body, SmartCare, 300 ml
SmartCare, 300 ml
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[ Shampoo with Conditioner ]
Pure Herbs Shampoo with Conditioner, SmartCare, 300 ml
SmartCare, 300 ml
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[ Shower Gel ]
Pure Herbs Shower Gel, SmartCare, 300 ml
SmartCare, 300 ml
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[ Conditioner ]
Pure Herbs Conditioner, SmartCare, 300 ml
SmartCare, 300 ml
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[ Hand & Body Lotion ]
Pure Herbs Hand & Body Lotion, SmartCare, 300 ml
SmartCare, 300 ml
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Why a Pure Herbs dispenser instead of small portions — ADA Cosmetics

Why a Pure Herbs dispenser instead of small portions

One 300 ml dispenser replaces dozens of small bottles per room, every month. The brand formula and the fragrance stay the same; what goes is the packaging that reaches the bin after a single use. From 1 January 2030, single-use packaging for cosmetics may no longer be placed on the market in the accommodation sector under Regulation (EU) 2025/40 — from that date, moving to dispensers is a requirement, not an option.

95 %
less plastic waste with the Refillution refill system
30 %
less product wasted than with small bottles
18/20
SmartCare Soft-Touch in Interzero’s independent «Made for Recycling» assessment, 2026
Ultimate hygiene
100 % recyclable material
Less cost, less liquid waste
Proven solutions, since 1990
See all dispenser systems →
Pure Herbs brand card — page 2Pure Herbs brand card — cover

All information about Pure Herbs, in one place.

Filling an Element_ry bottle at the ADA Cosmetics Refillution station
ADA SmartCube 10 l
Refilling

Refills and refilling

Two options, depending on the dispenser: with the Refillution station, bottles are refilled automatically from the 10 l SmartCube box; for pump dispensers, the 1, 3 and 5 l refills are poured by hand, following the ADA Cosmetics procedure.

95 %
less plastic waste
1 = 34
one 10 l canister replaces 34 dispenser bottles (300 ml)
TÜV SÜD
certified hygiene
Data Matrix
batch traceability
Dispensers made for Refillution: aluminium, glass, ceramic and the Diamond shapes →

Refills & bulk

The refill jugs for Pure Herbs, for manually refilling the dispensers.

[ Conditioner Refill ]
Pure Herbs Conditioner, Refill, 1 l
[ Hand & Body Lotion Refill ]
Pure Herbs Hand & Body Lotion, Refill, 1 l
[ Liquid Soap Refill ]
Pure Herbs Liquid Soap, Refill, 1 l
[ Hair & Body Shampoo Refill ]
Pure Herbs Hair & Body Shampoo, Refill, 1 l
Other lines
Other lines from the Beauty & Wellness world

Lines built around skincare and the spa ritual, for business hotels, wellness hotels and resorts.

See all 14 lines from Beauty & Wellness →
Pure Herbs — ADA Cosmetics hotel amenities

Considering Pure Herbs for your property?

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Cradle to Cradle Certified® SilverCradle to Cradle Certified® Silver

B2B shop — prices for hotels and professionals, excluding VAT.

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